Calabria protagonist at the Camper show in Parma. Minister Santanchè was also present at the stand


By John

The stand Extraordinary Calabria at the Salone del Camperthe most important outdoor tourism event in Italy, the second in Europe after Düsseldorf, scheduled for Parma until September 17th, is characterized by a rich program of events.

An important event, promoted by the Tourism, Territorial Marketing and Mobility Department of the Calabria Region, present in Emilia with the general manager Antonella Cauterucciowhich underlines Calabria’s attention to the various segments of tourism and itinerary proposals.

“The world of open-air tourism represents a supply chain on which it is necessary to work – underlined Antonella Cauteruccio – as it allows us to enhance the so-called minor destinations, enhance local products and encourage deseasonalization”.

The visit to the stand of the Minister of Tourism, Daniela Santanchè, sealed the start of the Calabria Region’s initiatives. Calabria has a presence, with a stand that stands out for its creativity, modernity of style and proposals, in a show that sees the presence of over 400 exhibitors. A number of operators in the sector which is then combined with the massive presence of the public, who at the stand of the Calabria Region will have the opportunity to dialogue with the operators, trade associations and campers. Show cooking is also planned, to show how you can cook in a camper with Calabrian products.

Furthermore, the showcase of the Calabria spaces was shown to the public and users with the beautiful Calabrian showgirl and presenter, Roberta Morise, who recently toured in a camper describing the extraordinary itineraries of Calabria. La Morise met campers from different areas of Italy and promoted the most beautiful tourist solutions in the sector to discover the Calabrian territory.