The Calabria Region participates with a prominent presence in the spring edition of Artisan at the Fair, the prestigious international event dedicated to crafts and territorial excellence, scheduled at Fieramilano Rho from tomorrow, 29 May to 2 June.
In the Calabria exhibition space, over 100 artisan and agri -food companies will have the opportunity to present and enhance their productions, bringing the identity, creativity and authentic flavors of the Calabrian territory into the window.
The initiative is part of the regional micro and small businesses policies, with the aim of strengthening the presence of Calabrian productive realities on national and international markets through high profile events and strong promotional impact.
The official inauguration of the fair will be held on May 29 at 12, right in the Calabria stand, in the presence of the President of the Lombardy Region, Attilio Fontanaof the President of the Calabria Region, Roberto Occhiutoand of the president of the GE.FI. group, Antonio Intiglietta.
“Being present from protagonists to an event of international importance as a craftsman at the fair – said the president of the Calabria Region, Roberto Occhiuto – represents a strategic opportunity for our region to promote, in an authoritative frame, the ingenuity, the quality and tradition of our productive fabric.
The participation of over one hundred Calabrian companies testifies to the vitality of a sector that, with passion and competence, contributes to the growth of the regional economy. Supporting these craftsmen means enhancing the cultural roots of Calabria and projecting a positive, dynamic and authentic image of our land into the future “.
“I am very satisfied – says the Regional Councilor for Economic Development, Rosario Varì – that even at the spring edition of Artisan in the fair there is an extraordinary participation of the Calabrian artisan companies, which I thank for their proactivity. The general government has always been committed to supporting the sector, both by accompanying our craftsmen in international fairs to promote their products, and with a series of incentive measures for the birth and consolidation of artisan companies.
It is a sector that, however, is truly relevant in Calabria, because it has over 32,000 companies, or about 17% of the total of those present.
In addition, artistic crafts and agri -food allow us to tell not only creativity and product but also the wonderful Calabrian territory with consequent important repercussions in terms of tourist attraction “.
“The participation of Calabria in Artisan in Fiera – comments the regional councilor for agriculture, Gianluca Gallo – represents an extraordinary opportunity for visibility for our companies, which tell every day, with their work, stories of passion, quality and tradition. Solding these craftsmen and producers means investing in identity, culture and sustainable economic development.
The Region is proud to accompany over 100 companies on this path of promotion and opening in the world “.
The Calabria Stand will present itself with a setting capable of telling the soul and beauty of the region through its products, its colors and its welcome.