The Sky broadcaster will broadcast starting from Saturday 28 October the inauguration of the project in Cosenza, the winning city of the first edition of the social initiative of the Title Sponsor of the BKT Series. “Fattore Campo” increasingly enters the homes of fans of all Italian sports. The Sky broadcaster, one of the two official broadcasters of the BKT Series, will broadcast for the first time the second documentary dedicated to the inauguration of the second winning project of the social initiative of BKT Tires, a world leading company in the Off-Highway tire sector and title sponsor of the championship for six years, together with the National Professional League B: the multifunctional and inclusive park in Cosenza, inside the Campo Scuola, which saw the ribbon cutting last May 4th.
“Cosenza: ultras in life” aims to highlight the importance of inclusion and the fight against social disparities. The theme of inclusiveness is particularly felt in the city of Cosenza which, together with the sports club and its ultras groups, has always organized initiatives and built specific recreational areas precisely to combat architectural barriers and access difficulties. An emotional moment, a documentary that tells through the voices of the protagonists the meaning of the initiative and the importance of working with determination and passion in the local area. From the Managing Director of BKT Europe, Lucia Salmaso, to the Mayor of Cosenza Franz Caruso and Cosenza Calcio, among the promoters of the project, through Sergio Crocco, founder of “Terra di Piero” together with his actors, the local journalist Francesco La Luna and all those who, every day, strive to eliminate these social barriers. Fattore Campo, in fact, is part of a crucial area for Cosenza sport. Via degli Stadi, in fact, represents a point of contact between the “San Vito-Marulla” stadium and the various city sports facilities, including the school field, the place where the multipurpose park was built.
BKT, which financed the redevelopment of the project, considers sport as an extraordinary hook to transmit fundamental values to anyone who wants to approach it, starting with inclusiveness. Support and enthusiasm represent two key elements of every competition: the fans, with their passion, hope and determination are the beating heart of football. For this reason the company, by creating something concrete and tangible like the inclusive park in Via degli Stadi, wanted to demonstrate that it is present in the area with great attention to social issues and wanted to make sport, once again, a right for everyone . Fattore Campo, which launched its third edition with the start of the 2023-24 championship, will soon see the inauguration of the Palermo and Como projects, last year’s winners. For this third season, fans of the BKT Series can still make a difference by playing as always in the official BKTpremia competition to accumulate fundamental points to help their municipality climb the Fattore Campo rankings. Details on how to participate can be found on the official project website:fattocampo.org.
Where the documentary will be broadcast
The documentary, made by the production company Don’t Movie, will be broadcast on Sky Sport Calcio on Saturday 28 October at 1.45pm, 4.00pm, 6.15pm and 12.15am while a subsequent rerun, on two separate channels, will be visible on Sunday 29 October on Sky Sport Arena (12.30, 17.00 and 22.45) and Sky Sport Max (15.00 and 17.30), with further programming in the following weeks. Furthermore, the docufilm will remain in the Sky library for about a month as already happened with the Lecce docufilm.